BBA (Global e-Business) - Technological changes in business & connecting to the world!!

Thanks to the evolution of technology, an increasingly twisty network of global supply chains, and a loosening of international trade restrictions, businesses today are not bound by national borders. In order to operate, businesses must deal with many different pieces of information about suppliers, customers, employees, invoices and payments, and of course their products and services. Electronic business or e-business refers to the use of digital technology and the Internet to execute the major business processes in the enterprise. New technology can actually change the flow of information, making it possible for many more people to access and share information, replacing sequential steps with tasks that can be performed simultaneously, and eliminating delays in decision making, the way business works and supports entirely new business models. A typical business organization has systems supporting processes for each of the major business functions - systems for sales and marketing, manufacturing and production, finance and accounting, and human resources.
BBA (Global e-Business) is a three-year, dual specialization program designed to offer a well-balanced combination of academic and practical business-oriented content to provide insights into digital convergence of the Global Business Environment. It encourages students to explore how various digital technologies and platforms could be leveraged in an innovative manner to manage or lead either the transformation of existing business processes or the creation of new e-business. Learners develop the skills and knowledge to evaluate, manage, and improve the operational functions of an organization and to apply the concepts of systems integration to the design and development of products and services through market analysis. The main benefit of an e-business degree is that it gives graduates a more complete understanding of the world of business online. This is ideal for those looking to start their own business or work at a smaller company where employees may be asked to complete many different tasks.
The program focuses not only on online businesses but also very much on the online activities and communications across more traditional organizations.
Graduates from Bachelor of Business Administration in Global e-Business have their future career options in the digital environment, strategic execution of online business activities, operation management of online programs, E-commerce Marketing, Planning, and Strategy development and Entrepreneurship in E-trade to name a few.
Program Highlights
1. First and only University in India offering BBA Global e-business with dual specialization in Marketing, Finance and Human Resources.
2. Basic understanding about Commerce and Management education among the students.
3. Study of foreign languages (German/French) as a part of curriculum.
4. Add-on Credit Programs & Certification Programs for Skills and Ability enhancement.
5. Pre-Employment training programs and best placement opportunities.
During these three years of BBA (GeB), we inculcate essential skills with the right moral and ethical values as demanded by the corporate world. The well qualified, enthusiastic and experienced staff with academic excellence, spacious smart classrooms with best in class ICT tools, excellent infrastructure and green campus complement the teaching-learning process here at MIT WPU. With our MIT WPU methodology, industry-oriented teaching-learning approach, and holistic development of students, we have successfully placed students at reputed world class industries.
BBA(GeB) Program at MIT WPU, School of Management (UG), is ranked 9th in India among private Institutes Offering BBA Programs, Times BBA Ranking 2019. It is accredited by NAAC with an “A” Grade with CGPA Score of 3.37 out of 4 and ranked 3rd Best University to Study BBA in India, India Todays Ranking 2018. It is also ranked 21st in India among B-schools, Business India Ranking 2019, and ranked 40th by Times of India.
School also has got global collaborations with leading universities in the US, Singapore, UK, and Australia, etc. Collaborations include study tours, practical learnings in International universities, Innovative practices used, training and understanding operations and logistics surrounding the same.
WPU has a legacy of over 38 years expanded and evolved to keep pace with the demands of changing academic world in order to provide its students with the opportunities to become future ready global citizens. Equipped with state of the art facilities for academics and extra-curricular activities with a vibrant campus life, world class facilities and pedagogies, teachings go way beyond the classroom through experiential learning and projects, internships, mentor-mentee, pre-employment training programs, guest lectures, webinars, and seminars from industry experts, placement activities and other interactive programs that inspires to achieve full potential and unlock the opportunities. The WPU method combining technological excellence, balanced by stress-busting Indian practice of Yoga and Meditation and a Peace curriculum has proven to be a milestone in the journey of students towards life transformation.
That is why studying BBA (Global e-Business) at MIT WPU, is a great career choice, no matter what industry you are interested in. Global e-Business is designed for people looking to operate effectively in the Global Business Environment and to manage or lead either the transformation of existing business processes or the creation of new e-business activity.This degree will equip you with the techniques to manage the strategic development of e-business based organizations and appropriate e-business technologies.
Candidates who wish to seek admission for the course can register for the BBA(GeB) program, 2020-21 on Website: OR Contact: 020 – 7117 7104 / 020 – 7117 7105, E-mail:
As quoted by Bill Gates, “Information technology and business are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without talking about the other.”
Here's wishing good luck for a bright and prosperous future.
Your digital transformation journey begins here!!
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